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SPORTELUXE <3 FIRST BASE

SHOUT OUT TO ONE OF OUR FAVE GO TO SITES, SPORTELUXE, WHO RECENTLY GAVE US PROPS FOR OUR FRESH PARTNERSHIP WITH FITNESS QUEEN, TRACY ANDERSON AND OUR POSTIVE MOVES TOWARDS SUSTAINABILITY… READ ON TO FIND OUT WHAT SPORTELUXE HAD TO SAY ON THE SUBJECT

TRACY ANDERSON—THE PIONEER OF DANCE-CARDIO AND GWYNETH PALTROW’S GO-TO PERSONAL TRAINER—KNOWS A THING OR TWO ABOUT LOOKING GOOD. SHE’S SCULPTED COUNTLESS CELEBRITY BODIES (LITERALLY, HER LOS ANGELES CLASSES ARE PACKED TO THE BRIM
WITH SO MANY A-LISTERS, IT’S HARD TO KEEP TRACK).

SO, WE WERE PLEASANTLY SURPRISED TO SEE THAT THE MULTI- PLATFORM FITNESS TITAN HAS DECIDED TO CARRY
FIRST BASE IN HER BOUTIQUES IN NYC AND LA.

THE FACT THAT FIRST BASE PASSES THE TA FIT-TEST SPEAKS VOLUMES ABOUT THE DESIGN OF THE PRODUCT. EVEN MORE INTRIGUING? FIRST BASE CREATES ALL THEIR GEAR FROM SUSTAINABLE, ETHICALLY SOURCED MATERIALS. THAT’S AN IMPRESSIVE FEAT, CONSIDERING THAT MOST ATHLETIC WEAR IS MADE FROM PETROLEUM-BASED MATERIALS. BECAUSE OF THIS, THE ACTIVEWEAR INDUSTRY IN GENERAL HAS A HUGE CARBON FOOTPRINT. THAT’S SOMETHING BRANDS LIKE GIRLFRIEND COLLECTIVE, TOAD&CO, PATAGONIA, PRANA, AND EVEN NIKE ARE TRYING TO CHANGE—BUT THE FACT THAT FIRST BASE IS GETTING PRAISE FOR BEING ECO-FRIENDLY AND SUPER SEXY (HENCE THE TA APPROVAL) MEANS THAT IT COULD BE THE NEXT BIG THING.

“THIS IS A HUGE STEP INTO OUR USA EXPANSION SPECIFICALLY IN THE FITNESS AND ACTIVEWEAR SPACE AS THE TREND IS EVER-GROWING AND WE ARE ONLY ON THE CUSP OF WHAT’S TO COME. WE ARE EXCITED TO BE POSITIONED WITH ONE OF THE MOST GLOBALLY RECOGNISED FITNESS EXPERTS AS OUR BRAND BECOMES INCREASINGLY RECOGNISED ON AN INTERNATIONAL LEVEL. THE TIMING COULDN’T BE MORE PERFECT FOR US”,
SAID ALISON COTTON, FOUNDER FIRST BASE.

WE PREDICT THAT FIRST BASE WILL BECOME THE REFORMATION OF ACTIVEWEAR —WATCH THIS SPACE!

(WORDS BY MICHELLE PELLIZZON)

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MEET THE DESIGNER

WANNA KNOW MORE ABOUT THE LEGEND BEHIND FIRST BASE? WELL, MODUS LIBERTY GOT THE SCOOP… READ ON…

HOW DOES FIRST BASE FIT STAND APART FROM THE REST OF THE PACK?
TO BE HONEST I DON’T REALLY PAY ATTENTION TO WHAT OTHER BRANDS ARE DOING, AND THAT’S NOT BECAUSE I THINK WE KNOW IT ALL, BUT REALLY I JUST DON’T HAVE TIME! OUR VOICE ON SOCIAL MEDIA IS VERY MUCH ME JUST TALKING – I LIKE FOR IT TO FEEL LIKE A CONVERSATION WITH OUR CUSTOMERS AND FOLLOWERS RATHER THAN JUST US SELLING STUFF.

WHAT WAS YOUR BIG BREAK?
THERE’S NO SUCH THING! JUST LOTS OF SMALL THINGS ADDING UP TO SOMETHING BIGGER.

CAN YOU TELL US ABOUT A FEW CAREER HIGHS? 
EVERYDAY JUST WORKING WITH THE MOST BEAUTIFUL GROUP OF GIRLS THAT REALLY CARE ABOUT WHAT WE ARE DOING AND WHERE WE ARE GOING IS SUCH A HUMBLING AND WONDERFUL THING. MAKES COMING TO WORK SO VERY EASY!

WERE YOU ACTIVE GROWING UP?
I WAS INTO EVERY SPORT. HUGE INTO SURFING, MARTIAL ARTS AND NETBALL.

CAN YOU TELL US A BIT ABOUT YOUR CURRENT EXERCISE ROUTINE? 
IT VARIES BUT I HAVE A FEW OLD INJURIES WHICH TELL ME WHAT I CAN AND CAN’T DO! I PRACTICE YOGA TWICE A WEEK RELIGIOUSLY WHICH I MIX UP WITH A FEW BARRE CLASSES AND A HIIT SESSION. IN MY IDEAL WORLD I’M TRAINING 5 – 6 TIMES A WEEK BUT BECAUSE I WORK SUCH LONG HOURS SOMETIMES I’LL ONLY GET TO 2 OR 3.

WHAT PART OF YOUR BODY DO YOU FEEL YOU HAVE TO PAY PARTICULAR ATTENTION TO?
ALWAYS MY BACK ( I BROKE IT MANY YEARS AGO ) AND MY SHOULDER ( FUN SURF/YOGA INJURY )

HOW DO YOU STAY MOTIVATED?
I DON’T HAVE MUCH OF A CHOICE BECAUSE WHEN MY EXERCISE DROPS OFF THEN MY INJURIES LET ME KNOW THAT I NEED TO GET BACK TO IT.

IN GENERAL, DO YOU EAT HEALTHY? UNHEALTHY? IN BETWEEN? 
80% HEALTHY, 20% VODKA AND CHEESE.

DO YOU AND YOUR HUSBAND COOK AT HOME?  
WE COOK A LOT. HE IS SUCH GREAT PERSON TO COOK FOR BECAUSE HE REALLY CAN’T COOK,  SO ANYTHING I MAKE HE THINKS IS AMAZING. I GET AN EGO BOOST AND HE GETS DINNER – IT’S A GOOD TRADE OFF.

(IMAGES BY TITUS PENGELLY, WORDS BY ROSE PENGELLY)

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GETTIN’ SWEATY W/ PEPPER MAYO

WHAT HAPPENS WHEN YOU MIX ONE PART PEPPER WITH ONE PART MAYO?

YOU GET A SAUCE WITH A KICK TO DIP YOUR CHIPS INTO?

NOPE. YOU GET THE ONLINE FASHION STORE PEPPERMAYO WHICH CURRENTLY RULES THE MILLENNIAL SHOPPING SPACE.

WHAT ABOUT WHEN YOU MIX ONE PART PEPPERMAYO WITH ONE PART FIRST BASE AND A DASH OF JODY PACHNIUK PHOTOGRAPHY?

THIS.

STYLING: GEORGIA WRIGHT + @THISISFIRSTBASE

PHOTOGRAPHY: JODY PACHNIUK @JODYPACHNIUK

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#WHOMADEMYCLOTHES

FASHION REVOLUTION
ON 24TH APRIL 2013, THE RANA PLAZA GARMENT FACTORY IN BANGLADESH COLLAPSED, KILLING 1,138 PEOPLE, AND INJURING 2,500 MORE. EVEN THOUGH IT WAS CERTIFIED ‘SAFE’ BY INSPECTORS, THERE WAS NO WAY WORKERS COULD ESCAPE. AS ONE OF THE WORST INDUSTRIAL DISASTERS IN THE WORLD, IT WAS TIME THE FASHION REVOLUTION WAS BORN.

WHAT IS FASHION REVOLUTION WEEK?
FASHION REVOLUTION WEEK WAS CREATED TO RAISE AWARENESS, TRANSPARENCY AND CHANGE WITHIN THE FASHION INDUSTRY. THE FASHION REV MOVEMENT ENCOURAGES CONSUMERS TO ASK BRANDS #WHOMADEMYCLOTHES, AND DEMAND TRANSPARENCY WITHIN THE SUPPLY CHAINS OF FASHION BRANDS. SEARCH #WHOMADEMYCLOTHES AND @FASH_REV TO SEE FOR YOURSELF.

FASHION REVOLUTION ENCOURAGES CONSUMERS TO BE CONSCIOUS AND CURIOUS ABOUT HOW THEIR CLOTHES WERE MADE, AND WHO MADE THEM. IT ENCOURAGES THEM TO GET IN CONTACT WITH BRANDS AND ASK QUESTIONS ABOUT THEIR PROCESSES AND WHO THEY ARE WORKING WITH. TOGETHER, BY CREATING AWARENESS AND FINDING OUT MORE, WE CAN MAKE A CHANGE.

TAM AND ALI FROM THE FIRST BASE TEAM ON LAST YEARS FACTORY VISIT IN CHINA

WHY SHOULD YOU CARE, AND WHAT CAN YOU DO?
BY PURCHASING FROM BRANDS THAT ARE TRANSPARENT, YOU CAN BE ASSURED YOU ARE SUPPORTING SOMETHING GOOD. OBVIOUSLY YOU WOULDN’T WANT TO BE EXPLOITED IN THE WORKFORCE, FORCED INTO LABOR, RECEIVE LITTLE PAY, OR WORK IN DANGEROUS CONDITIONS. SO WHY WOULD YOU SUPPORT BRANDS THAT ALLOW THIS IN THEIR SUPPLY CHAIN? THAT’S THE BIG QUESTION HERE.

SO HOW CAN YOU GET INVOLVED IN THE FASHION REVOLUTION? BEFORE PURCHASING, RESEARCH BRANDS TO SEE IF THEY ARE DOING ANYTHING IN SUPPORT OF THIS CAUSE. IF YOU CAN’T FIND ANY INFORMATION, ASK. IF THEY’RE NOT TAKING NECESSARY ACTIONS TO ENSURE THE HEALTH AND SAFETY OF THEIR WORKERS, LET THEM KNOW THAT THIS IS NOT OKAY, AND THAT YOU WANT THEM TO! GET THEM INVOLVED IN THE FASHION REVOLUTION.

HONG KONG 2015 – FACTORY VISIT AND COLLABORATIVE SESSIONS

HOW ARE FIRST BASE INVOLVED?
WE WERE STOKED TO BE INVOLVED WITH FASHION REV LAST YEAR AND SHOW OUR CUSTOMERS #WHOMADEMYCLOTHES BY POSTING PICS OF SOME OF OUR OVERSEAS TEAMS IN OUR FACTORIES. THIS YEAR WE ARE TAKING IT ONE STEP FURTHER AS TEAM FIRST BASE HEADS BACK TO CHINA TO VISIT OUR AMAZING FACTORIES DURING FASHION REV WEEK – SO FOLLOW OUR INSTA STORIES, POSTS AND TWEETS ON WHAT WE GET UP TO AND MEET SOME OF THE PEOPLE WHO MAKE FIRST BASE GARMENTS! WE ARE CAN’T WAIT TO SHOW YOU GUYS AGAIN #WHOMADEFIRSTBASESCLOTHES.

WE ARE EXTREMELY PASSIONATE ABOUT ETHICAL PRODUCTION OF OUR GARMENTS AND ARE PROUD TO SAY THAT ALL FIRST BASE GARMENTS ARE ETHICALLY PRODUCED IN FACTORIES THAT ARE WRAP COMPLIANT.

ONE OF OUR FACTORY’S LOCAL COURTS

THE WRAP CERTIFICATION (WORLDWIDE RESPONSIBLE ACCREDITED PRODUCTION), IS ALL ABOUT PRIORITISING THE HEALTH AND SAFETY OF WORKERS, FAIR HOURS AND WAGES, AND WORKING CONDITIONS THAT YOU OR I WOULD ABSOLUTELY EXPECT. TO READ MORE ABOUT THE TWELVE KEY PRINCIPLES WE COMPLY WITH, GO TO WWW.WRAPCOMPLIANCE.ORG.

OUR FACTORIES ARE AUDITED BI-ANNUALLY TO ENSURE THESE STANDARDS ARE UPHELD, AND ARE ALSO VISITED BY OUR TEAM EACH YEAR SO WE CAN PHYSICALLY SEE HOW BUSINESS IS BEING DONE.

THAT’S NOT ALL: WE HAVE OUR SUPPLY CHAIN POSTED FOR ALL TO SEE ON OUR ETHICAL PRACTICES PAGE, SO YOU KNOW WHERE YOUR FIRST BASE GEAR COMES FROM. YOU MIGHT ALSO WANNA CHECK OUT OUR SUSTAINABLE PRACTICES PAGE FOR THE FULL LOW DOWN ON WHERE OUR ORGANIC COTTON COMES FROM.

WE WANNA KEEP YOU GUYS IN THE LOOP, SO CHECK BACK FOR REGULAR UPDATES AS WE MONITOR OUR IMPACT – LIKE THE INTERNET MONITORS THE KARDASHIANS.

TAM AND ALI FROM THE FIRST BASE TEAM IN CHINA WITH THE GIRLS FROM OUR ACTIVEWEAR FACTORY.

WHY IT IS NOT JUST OUR RESPONSIBILITY, BUT EVERYONE’S.

WE ARE ALSO CALLING OUT TO ALL OF OUR CUSTOMERS TO ASK THEIR OTHER FAVE BRANDS #WHOMADEMYCLOTHES.
GET INVOLVED. START ASKING QUESTIONS. FIND OUT WHERE YOUR FAVE BRANDS ARE MADE AND BY WHO. IT’S THE ONLY WAY A CHANGE IS GOING TO HAPPEN!

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OTT AND AMAZING

ALESANDRO LJUBICIC 

IT’S NOT EVERYDAY YOU HEAR OF AN ATHLETE TURNED ARTIST.

INTRODUCING ALESANDRO LJUBICIC…

BORN IN BOSNIA AND A SYDNEY-SIDER SINCE 93’, ALESANDRO HAS BEEN MAKING WAVES IN THE AUSTRALIAN ART SCENE AND MORE RECENTLY HAS BEEN GOING GLOBAL.

HIS PAINTINGS ARE OTT – OVERSIZED, OVER-COLOURED AND OVERLY FLORAL – INSTANTLY MAKING ANYONE AND EVERYONE WHO LOOKS AT THEM FEEL HAPPY. AS HE STATES, ‘PUTTING SMILES ON THEM DILES’ IS THE GOAL OF HIS WORK.

HOWEVER… ALESANDRO IS NOT YOUR AVERAGE ARTIST, IN HIS TEENAGE YEARS HE WAS ACCEPTED INTO THE SYDNEY ACADEMY OF SPORT FOR BASKETBALL AND WAS TOLD HE WOULD HAVE A PROMISING CAREER AS A PROFESSIONAL B-BALLER. HOWEVER WHEN PUSH CAME TO SHOVE (LITERALLY) HE SUSTAINED A CAREER CHANGING INJURY AND FELL STRAIGHT INTO THE WORLD OF ART.

ADDING TO HIS LIST OF ACCOMPLISHMENTS ALESANDRO IS A VERY SMOOTH BUSINESSMAN AND IS THE FOUNDING FATHER OF SYDNEY’S ART HEAVEN, ‘THE SYDNEY ART STORE.’ AND… NOT TO MENTION HE IS ENGAGED TO ONE OF AUSTRALIA’S BIGGEST BABES, MISS UNIVERSE AUSTRALIA MONIKA RADULOVIC.

JUST AS A SIDE NOTE ALESANDRO IS ALL ABOUT PAINT ON PAINT ON PAINT. IN EACH ARTWORK HE USES AN ESTIMATED 12 LITRES OF PAINT. HOWEVER, HIS MASTERPIECES DO COME WITH A PRETTY IMPRESSIVE PRICE TAG (JUST YOUR CASUAL $24,000). BUT WITH NO TWO IDENTICAL ARTWORKS THEY ARE A COLLECTORS ITEMS AND WORTH EVERY PENNY.

FOLLOW THIS CAT ONLINE AND ON INSTA

WWW.ALESANDROLJUBICIC.COM

@ALESANDROLJUBICIC

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HAYDENSHAPES SURFBOARDS

MODERN, INNOVATIVE, SLEEK.

MEET HAYDEN COX, FOUNDER OF HAYDENSHAPES SURFBOARDS (HAYDENSHAPES.COM), WHICH INTEGRATES SLICK MODERN LINES AND HIS VERY OWN FUTURE FLEX TECHNOLOGY – WHAT’S THAT YOU ASK?

WELL LET’S JUST SAY IT MAKES YOUR RIDES SMOOTHER, YOUR TURNS DEEPER AND WHEN YOU WANT TO STEP ON THE GAS THESE BOARDS GO.

TOM CARROLL DUBBED HAYDEN’S FUTURE FLEX BOARD ‘ THE FERRARI OF SURFBOARDS’. AN OK ACCOLADE FROM YOUR AVERAGE SURFER (IF YOU DON’T KNOW WHO TOM CARROLL IS STOP READING THIS IMMEDIATELY AND GOOGLE HIM. MASSIVE TC FANS OVER HERE AT HQ)

ANYWAY…. COX HAS BEEN DESIGNING AND INNOVATING SINCE THE AGE OF FIFTEEN, AND HIS BOARDS HAVE SINCE WON SURFBOARD OF THE YEAR THREE TIMES. JUST CASUALLY.

HIS WORK HAD LED HIM TOWARDS MAJOR COLLABORATIONS AND EXHIBITIONS, INCLUDING HIS MOST NOTABLE INSTALLATION FEATURED IN ALEXANDER WANG STORES – WHICH IS POTENTIALLY THE MOST INSTAGRAMMED SURFBOARDS EVER AND BASICALLY MADE EVERY SURF RAT (WANNABES INCLUDED) PEE THEIR PANTS AND WONDER IF THEY COULD GET ONE OF THESE BAD BOYS MOUNTED ON THEIR BEDROOM WALL.

SO THE GUY IS GOOD WITH THAT WHOLE DESIGN THING AND HAPPENS TO BE SURF BOARD SHAPING GENIUS? WONDER IF HE’S FREE FRIDAY NIGHT FOR A FEW DRINKS?!

MORE RECENTLY, COX CREATED AN EXHIBITION HELD AT CARRIAGEWORKS, SYDNEY, IN COLLABORATION WITH SURFER CRAIG ANDERSON AND NEW YORK ARTIST JASON WOODSIDE. FEATURING COX’S MARBLE COLLABORATION, A COLLECTION WAS ALSO CREATED WITH WOODSIDE, CALLED “LOVE BUZZ”.

AS A SHAPER AND AN ARTIST COX IS A SLAM DUNK. WHICH IS WHY WE HAVE IT REALLY BAD FOR THIS DUDE.

FOLLOW ( STALK ) HAYDEN HERE (INSTAGRAM.COM/HAYDENSHAPES/?HL=EN)… YOU WONT BE SORRY.

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FAST FOOD BUT NOT AS YOU KNOW IT

THERE AREN’T MANY JOINTS SOLELY FOCUSING ON THE CONCEPT OF FOSTERING MORE MINDFUL EATING, BY FOCUSING ON GOURMET SOUPS, BROTHS, SALADS AND SMOOTHIES MADE WITH HEART AND INTEGRITY.

UNTIL NOW.

MR PERKINS IN BONDI’S NEW PACIFIC OFFERS NUTRITIOUS BUT DELICIOUS EATS ALL DAY, ERRRRYDAY. AND THE GIRLS AT FIRST BASE ARE GOING SERIOUSLY CRAZY FOR IT!

WE GOT SOME ONE ON ONE TIME WITH CEO CANDICE MILLER, HERE’S WHAT SHE HAD TO SAY ….

SO WHERE IS HOME? 
NORTH BONDI – JUST A HOP AND A SKIP AWAY FROM MY SECOND HOME (MR PERKINS).

OFFICIAL JOB TITLE? 
CEO

WHEN DID YOU OPEN MR PERKINS? 
LATE OCTOBER 2016

SO WHATS THE DEAL WITH THE NAME? WHO IS MR PERKINS? 
HAHA. THAT, MY FRIEND, IS A TRADE SECRET. KINDA LIKE THE KERNEL SANDERS SECRET SPICE 😉

WHAT WAS YOUR INSPO FOR STARTING SUCH AN AMAZING BUSINESS? 
MY BROTHER (CO-FOUNDER OF MR PERKINS) AND I HAVE AN UNREALISTIC EXPECTATION OF WHAT TO EXPECT FROM A GOOD SOUP. OUR MUM SPOILED US OVER THE YEARS AND WE’VE NEVER BEEN SATISFIED WITH WHAT ANYONE ELSE HAS TO OFFER SINCE LEAVING THE FAMILY HOME. SOUP OFFERS MORE THAN JUST A DELICIOUS MEAL. FOR ME, SOUP IS SYMBOLIC OF THE MOST IMPORTANT THINGS IN LIFE: FAMILY, HOME, TIME, QUALITY, LOVE, HEALTH, AND, MOST IMPORTANTLY, DELICIOUSNESS!

WHAT IS YOUR FAVOURITE THING ON THE MENU?
THE CHICKEN BONE BROTH. IT IS INSANELY GOOD FOR YOU, AND IT’S THE KEY INGREDIENT FOR ALL GREAT SOUPS.

BEST THING ABOUT BEING IN BONDI? 
THE PEOPLE, AND THE OBVIOUS APPRECIATION FOR WHAT IS GOOD FOR THEM.

OUTSIDE OF MR PERKINS, WHERE WOULD WE FIND YOU ON A SUNDAY? 
RECORDING MY ALBUM

IRRATIONAL FEAR OF? 
FAILURE

FANTASTY DUET PARTNER? 
CAT STEVENS

YOGA OR PILATES?
PILATES

SURF OR TAN? 
SURF

FAVOURITE BAR? 
BONDI HARDWARE

BEST BEACH? 
IS THIS A TRICK QUESTION? BONDI OF COURSE!

BEST CITY IN THE WORLD? 
I HAVE TRAVELLED THE WORLD MORE TIMES THAN ONE AND I HAVE SEEN SOME INCREDIBLE PLACES, BUT I CAN HONESTLY SAY, WITH MY HAND ON MY HEART, THAT I AM ONE OF THE LUCKIEST PEOPLE IN THE WORLD TO BE ABLE TO CALL THE BEST OF THEM ALL, MY HOME.

SO WE BASICALLY CAN’T GET ENOUGH OF MR PERKINS’ #CLEANEATING GOODNESS. GO CHECK IT OUT FOR YOURSELF.

HTTP://WWW.MRPERKINS.COM.AU/
HTTPS://WWW.INSTAGRAM.COM/MRPERKINSBONDI/
HTTPS://WWW.THEURBANLIST.COM/SYDNEY/DIRECTORY/MR-PERKINS

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FROM FARM TO FORK

FOR ALL THE FOODIES OUT THERE, THIS ONE IS FOR YOU.

MARKETS ARE AMAZING IN GENERAL BUT THEY ACTUALLY HAVE A LARGER IMPACT THAN YOU MAY THINK, THERE’S A LOT TO BE SAID FOR KEEPING IT OG.

AS THE LARGE SUPERMARKET CHAINS ARE CONTROLLING MORE AND MORE OF AUSTRALIA’S FOOD SUPPLY, THE SOLUTION ESSENTIALLY IS MARKETS. AS MARKETS PROVIDE AN ALTERNATIVE FOOD OUTLET THAT ALLOWS CONSUMERS TO BUY STRAIGHT FROM THE FARM, SUPPORT LOCAL LIVELIHOODS AND ALSO THE ENVIRONMENTAL INTEGRITY OF CERTAIN AGRICULTURAL REGIONS.

AND THE BEST PART IS PRODUCE SOLD AT MARKETS HAVE LOW CARBON FOOTPRINTS!! EVERYONE WINS!

SO WITH ALL THAT SAID HOW CAN YOU REFUSE A WEEKEND MARKET?

OUR FAVES
(THAT ARE DEFINITELY WORTH THE TRIP INTERSTATE)



1.MARGARET RIVER FARMERS MARKETS, WA

RATED THE NUMBER ONE MARKET IN AUSTRALIA THERE IS A REASON 6000 PEOPLE FLOCK TO ADELAIDE’S MARKET EVERY SUNDAY. SUPPORTING LOCAL FAMILY FARMS AND AGRICULTURAL DIVERSITY THIS MARKET HAS FRUIT AND VEGETABLES FOR DAYS.

IT’S ON OUR LIST OF MUST GET TO’S NEXT TIME IN RAD.



3. GOLD COAST ORGANIC MARKET, QLD

THIS ORGANIC MARKET HAS STRICT GUIDELINES TO ENSURE EVERYTHING THAT CAN BE BOUGHT IS AS REAL AS IT GETS. ALL PRODUCE MUST BE STRAIGHT FROM THE FARM AND CERTIFIED ORGANICALLY GROWN. BUT THIS DOESN’T JUST MEAN THE FOOD, THEY MEAN EVERYTHING.

HOW SERIOUSLY AMAZING IS THAT?! EPIC HUH.

SO THINK ORGANIC CLEANING PRODUCTS, COSMETICS, BED LINEN AND CLOTHES… LITERALLY EVERYTHING MUST BE ORGANICALLY CERTIFIED TO BE FOR SALE. WE LOVE THIS.



4. BONDI FARMERS MARKETS, NSW

MAYBE NOT AS BIG AS THE OTHERS BUT IT’S OUR LOCAL NOW AND WE LOVE IT.

AMAZING FRESH PRODUCE, DELICIOUS EATS, THE BEST CHAI TEA YOU’LL HAVE OUTSIDE OF INDIA AND CORN FRITTERS THAT CURE ANY HANGOVER.

THESE FARMERS MARKETS ARE THE HEART OF THE BONDI COMMUNITY WHICH IS WHY IT’S OUR SATURDAY MORNING RITUAL.

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INTRODUCING KYRA

SAY ‘WHAT UP’ TO THIS MONTH’S GIRL CRUSH.

MEET KYRA. THIS BRITISH BABE LANDED IN SYDNEY A MONTH OR SO BACK AND YOU’RE PROBABLY STARTING TO SEE HER FACE BLOW UP EVERYWHERE. AND RIGHTLY SO, NOT ONLY DOES THIS GIRL MAKE LAYING ABOUT ON A CLAY COURT LOOK DAMN FINE, BUT THAT SKIN AND HAIR IS DELUXE! HAND TO GOD KYRA IS LITERALLY MAKEUP FREE IN THESE PICS. YUP.

WE HEART HER BIG TIME… WHICH IS WHY WE SHOT HER TWICE! CHECK OUT THE FIRST CAMPAIGN OF KYRA RULING IN OUR LATEST COLLECTION.

CHECK HER OUT | @KYRATAVERNIER |

IMAGES | @JODYPACHNIUK

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ORGANIC COTTON IS HERE

INTRODUCING FIRST BASE ORGANICS. A BASICS RANGE THAT GIVES A SHIT.

WHY ORGANIC?

ONE THING WE REALLY CARE ABOUT AT FIRST BASE, OUTSIDE OF GLASSY PEELERS AND BONDI BALMY ARVOS, IS MOVING TOWARDS SUSTAINABILITY AS A BRAND.
OUR LATEST PUSH TO DO JUST THAT HAS BEEN MAKING THE LEAP FROM REGULAR COTTON JERSEY TO 100% CERTIFIED ORGANIC COTTON FOR ALL OUR BASICS.
MAYBE TO THE UNASSUMING PERSON THIS DOESNT SEEM LIKE SUCH A BIG DEAL, BUT AS A SMALL BUSINESS THERE’S ALOT TO BE DONE… TO SEEK OUT THE RIGHT SUPPLY CHAIN, ENSURE THAT THE PRODUCT IS UP TO SCRATCH, WATCH OVER THE WHOLE PROCESS AND THEN FILTER THIS CHANGE INTO OUR BRAND HAS ACTUALLY BEEN A LONG ROAD… ABOUT 12 MONTHS IN THE MAKING. SO FOR US IT’S BIG!

BY CHOOSING ORGANIC COTTON WE ARE HELPING TO REDUCE THE USE OF PESTICIDES AND INSECTICIDES IN THE COTTON FARMING INDUSTRY, ASSISTING IN THE PROTECTION OF OUR GLOBAL WATER SUPPLIES AND PRIORITISING THE HEALTH OF OUR COTTON FARMERS. WE CARE ABOUT MAKING A DIFFERENCE AND WE HOPE YOU DO TOO! AND WE HOPE YOU WILL GET ON BOARD WITH ORGANIC COTTON AS A SMALL WAY YOU CAN MAKE A POSITIVE CHOICE NEXT TIME YOU NEED A FRESH WHITE TEE.

IMAGES | @JODYPACHNUIK

#ITSCOOLTOBEKIND